Friday, October 17, 2008

Ad Age's Marketer of the Year


According to Ad Age Obama has been named Marketer of the Year. I find this very fascinating now that the elections are roughly two weeks away. I asked myself why Obama? Why not McCain. The election this year is the biggest one in my opinion in history. We have not only a black candidate for President but also a woman running with McCain. Whoever wins, this election will go down in history as a significant milestone. I won't go into politics and which man I feel will do best as the next president for our country, but I would like to briefly write about the fact the Marketer of the year is one of the two men running to be the leader of the country. The article says he went from not being known, a name no one had heard of, to the democratic candidate. Right under Obama in the vote was Apple. Apple has done some great things recently. The Apple phone has gotten even more advanced and the products they are planning for the future are mind blowing. Not to mention, their advertising efforts are very creative. For a person to win over this dynamic product is interesting. I don't necessarily think Obama should have won over Apple, but when it comes down to it I think it's kind of cool. It reminds me of when Time Magazine named "You" or us as the American people as the person of the year. We really have come a long way... the future has a lot to offer. Obama has definitely come a long way in this campaign. He has some pretty good marketers/advertisers on his team apparently..

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